Top Wellness Websites in Australia

Name: Top websites in Australia (Wellness)
Creator: Semrush
License: https://sem1.toolspire.one/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Wellness Websites in Australia, Updated August 2026

August 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

nih.gov

6.66M

73.89%4.92M

26.11%1.74M

↑33.96%

↓14.8%

Search

openai.com

6.31M

73.42%4.63M

26.58%1.68M

↑3.83%

↓56.35%

Direct

health.qld.gov.au

2.26M

38.3%866.74K

61.7%1.4M

↓5.01%

↑37.02%

Direct

iherb.com

2.26M

17.47%394.03K

82.53%1.86M

↑26.75%

↑21.54%

Direct

clevelandclinic.org

2.16M

41.2%888.88K

58.8%1.27M

↑24.6%

↓11.76%

Search

healthline.com

2.16M

28.4%612.5K

71.6%1.54M

↑0.65%

↓47.28%

Search

bupa.com.au

1.99M

33.95%675.34K

66.05%1.31M

↓15.63%

↑2.99%

Direct

healthdirect.gov.au

1.8M

41.27%741.46K

58.73%1.06M

↑9.81%

↓14.41%

Search

mayoclinic.org

1.78M

36.7%654.54K

63.3%1.13M

↑10.72%

↓28.43%

Search

healthengine.com.au

1.66M

20.04%333.02K

79.96%1.33M

↓13.91%

↓0.17%

Direct

calculator.net

1.43M

46.37%663.89K

53.63%767.88K

↓26.13%

↓4.29%

Direct

health.gov.au

1.38M

57.91%797.33K

42.09%579.51K

↓8.36%

↓18.17%

Search

halaxy.com

987.78K

64.31%635.23K

35.69%352.54K

↓24.8%

↓20.64%

Direct

health.wa.gov.au

857.67K

49.14%421.45K

50.86%436.23K

↓19.24%

↓11.41%

Direct

musclenation.org

840.84K

8.94%75.21K

91.06%765.63K

↑54.54%

↑98.7%

Direct

harvard.edu

815.87K

54.41%443.95K

45.59%371.92K

↑10.97%

↓13.77%

Search

medibank.com.au

730.55K

49.48%361.49K

50.52%369.06K

↓13.84%

↓8.91%

Direct

perfectgym.com.au

721.8K

30.77%222.13K

69.23%499.67K

↓38.14%

↑22.05%

Direct

localsearch.com.au

675.09K

70.83%478.15K

29.17%196.94K

↑3.83%

↑43.06%

Direct

ecosa.com.au

665.09K

14.07%93.59K

85.93%571.51K

↓0.66%

↑51.12%

Direct

More data. Sharper moves. Faster growth.

Leverage Traffic & Market intelligence to size markets, evaluate competitors, and guide strategic moves.

Traffic Overview

See how competitors attract and engage audiences.

Market Benchmarking

Measure share, growth, and performance across industries.

AI Traffic

Track how AI tools drive visibility and influence discovery.

Competitor Monitoring

Track shifts in traffic, campaigns, and strategies.

Key Insights on Top Wellness Websites in Australia on August 2026

As of August 2026, nih.gov leads Wellness in Australia with 6.66M monthly visits. Its audience skews desktop-first (73.89% desktop / 73.89% mobile), and traffic is up month over month 33.96% and down year over year -14.8%. openai.com holds second with 6.31M visits and a desktop-leaning mix (73.42% desktop / 26.58% mobile), while health.qld.gov.au ranks third with 2.26M visits.

Across the leaders, ifeelgood247.com.au is the most mobile-first (99.91% of visits), whereas medlineplus.gov is the most desktop-reliant (76.12%). Momentum favors ifeelgood247.com.au in the latest month (20,888.72%), while debitsuccess.com shows the steepest pullback.

Acquisition patterns also differ: nih.gov is driven primarily by search, nih.gov by direct, and nih.gov by referral; overall, 68 of the top 100 sites are direct-led, 30 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Wellness Websites in Australia