Top Veterinary Websites in Italy

Name: Top websites in Italy (Veterinary)
Creator: Semrush
License: https://sem1.toolspire.one/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Veterinary Websites in Italy, Updated July 2026

July 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

purinashop.it

319.95K

3.72%11.9K

96.28%308.05K

↓62.36%

↑146.54%

Direct

royalcanin.com

272.64K

7.73%21.09K

92.27%251.56K

↓15.25%

↓1.37%

Direct

pharmercure.com

213.85K

23.92%51.16K

76.08%162.69K

↑3.52%

↑41.61%

Search

provetcloud.com

172.93K

16.05%27.75K

83.95%145.18K

↓10.72%

↑161.49%

Direct

vetinfo.it

165.58K

52.73%87.31K

47.27%78.27K

↑8.68%

↑14.15%

Direct

greatergood.com

150.14K

0.2%299

99.8%149.84K

↑128.97%

↑11.05%

Direct

rover.com

100.75K

27.49%27.7K

72.51%73.05K

↑78.49%

↓9.48%

Direct

virbac.com

86.32K

12.08%10.43K

87.92%75.89K

↑41.47%

↑4.91%

Direct

pacopetshop.it

79.31K

5.91%4.68K

94.09%74.62K

↑56.09%

↓17.12%

Referral

tractive.com

72.15K

12.75%9.2K

87.25%62.95K

↓43.36%

↑7.17%

Direct

barkibu.com

63.74K

19.56%12.47K

80.44%51.28K

↑6.52%

↑164.94%

Direct

anicura.it

52.59K

63.2%33.24K

36.8%19.35K

↓47.41%

↑14.38%

Direct

izs.it

50.54K

55.62%28.11K

44.38%22.43K

↑23.9%

↓29.61%

Direct

dogtore.it

49.96K

15.38%7.68K

84.62%42.28K

↑57.58%

↑47.15%

Direct

anmvioggi.it

47.89K

37.59%18K

62.41%29.89K

↑25.26%

↓22.61%

Search

robinsonpetshop.it

47.19K

21.43%10.11K

78.57%37.08K

↑8.92%

↓29.35%

Direct

amicaveterinaria.com

44.25K

22.08%9.77K

77.92%34.48K

↑14.26%

↑33.17%

Search

elanco.com

42.63K

6.08%2.59K

93.92%40.04K

↓40.59%

↓44.45%

Direct

vectrapet.com

38.48K

1.09%421

98.91%38.06K

↓34.11%

↑149.84%

Direct

innovet.it

38K

8.12%3.09K

91.88%34.91K

↑816.23%

↑0.49%

Search

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Key Insights on Top Veterinary Websites in Italy on July 2026

As of July 2026, purinashop.it leads Veterinary in Italy with 319.95K monthly visits. Its audience skews mobile-first (3.72% desktop / 3.72% mobile), and traffic is down month over month -62.36% and up year over year 146.54%. royalcanin.com holds second with 272.64K visits and a mobile-leaning mix (7.73% desktop / 92.27% mobile), while pharmercure.com ranks third with 213.85K visits.

Across the leaders, animalkindhousecalls.com is the most mobile-first (100% of visits), whereas smartvet.it is the most desktop-reliant (100%). Momentum favors mybengals.it in the latest month (287,950%), while purina.com shows the steepest pullback.

Acquisition patterns also differ: purinashop.it is driven primarily by search, purinashop.it by direct, and purinashop.it by referral; overall, 59 of the top 100 sites are direct-led, 38 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Veterinary Websites in Italy